weekly marketing news august 9 2014

Weekly Marketing Skinny • August 9, 2014

Last updated on

In the marketing spotlight this week:

♨ SSL/HTTPS is now used as a ranking signal!
♨ Google’s new News Publisher Center;
♨ no more ‘Like Gate’ on Facebook;
♨ no more Facebook ratings for pages without a physical location;
♨ new ‘messages’ service on Pinterest;
♨ update your WP or Drupal installation!
♨ Apple’s crazy, new, gigantic digs;
♨ you now (really) own your phone
♨ New York hotel fines guests $500 for bad reviews on Yelp;
♨ …and much more.

how to get influencers' attention

Be Memorable: 10 Practical Ways to Successfully Get Influencers’ Attention

Last updated on

Do you ever feel like the world is a movie with you as the main character and everyone else playing supporting roles (your family, friends) or extras (the rest of the world)?

Sure you do – you are human. You might’ve never thought about it in those terms, but the point is clear: each and every one of us is the axis of the universe as far as we are concerned.

So let’s take that thought and apply it to the topic of today’s post: how to be memorable.

weekly marketing news august 2 2014

Weekly Marketing Skinny • August 2, 2014

Last updated on

In the marketing spotlight this week:

♨ Your Google My Business listings can now be automatically verified;
♨ Great search hack: Google Search Tool To Filter Private Content;
♨ New Google Analytics feature: Bot & Spider Filtering;
♨ Twitter hashtags that explain themselves;
♨ You can now embed tweets within tweets;
♨ Google may be subtracting its photo service from Google+;
♨ How to get a tax break on Apple products;
♨ Instagram officially launched Bolt outside the U.S;
♨ update to LinkedIn mobile;
♨ and much, much more.

weekly marketing news july 26 2014

Weekly Marketing Skinny • July 26, 2014

Last updated on

In the marketing spotlight this week:

♨ Major local search algorithm update;
♨ Moz.com links penalized by Google?
♨ A few new Google Maps features;
♨ A lot of new Google Knowledge Graph additions;
♨ Surprisingly, Facebook referrals are still strong;
♨ Download OS X Yosemite beta right now;
♨ Microsoft to merge all versions of its Windows operating system;
♨ New ebook publishing platform based on Google Drive;
♨ Bill Gates published a recommended summer reading list;
♨ …and much, much more.

weekly marketing news july 19 2014

Weekly Marketing Skinny • July 19, 2014

Last updated on

In the marketing spotlight this week:

♨ Is Google Removing Video Snippets Just Like Authorship?
♨ Link Google My Business account with your Google AdWords account;
♨ Google+ dumped its real-name requirement;
♨ Find YouTube live events or Hangouts on Air on Google;
♨ New ‘Buy’ button on Facebook;
♨ Follow topic feeds on Pinterest;
♨ Which Social Share Buttons are site performance and security killers;
♨ Apple and IBM announced a major new partnership;
♨ Amazon launches Kindle Unlimited;
♨ Google Alerts gets new design;
♨ and much, much more…

weekly marketing news july 12 2014

Weekly Marketing Skinny • July 12, 2014

Last updated on

In the marketing spotlight this week:

♨  Leaked Google’s Quality Ratings Guidelines (and what you need to know about them);
♨  Twitter now shows engagement numbers and, oh boy, do they suck…
♨  Multiple Facebook backlashes for their ‘mood’ study;
♨  Useful update to Pinterest Follow button;
♨  A rare occurrence: both Google co-founders sit down for a chat;
♨  …and much more.