how to get influencers' attention

Be Memorable: 10 Practical Ways to Successfully Get Influencers’ Attention

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Do you ever feel like the world is a movie with you as the main character and everyone else playing supporting roles (your family, friends) or extras (the rest of the world)?

Sure you do – you are human. You might’ve never thought about it in those terms, but the point is clear: each and every one of us is the axis of the universe as far as we are concerned.

So let’s take that thought and apply it to the topic of today’s post: how to be memorable.

weekly marketing news july 26 2014

Weekly Marketing Skinny • July 26, 2014

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In the marketing spotlight this week:

♨ Major local search algorithm update;
♨ links penalized by Google?
♨ A few new Google Maps features;
♨ A lot of new Google Knowledge Graph additions;
♨ Surprisingly, Facebook referrals are still strong;
♨ Download OS X Yosemite beta right now;
♨ Microsoft to merge all versions of its Windows operating system;
♨ New ebook publishing platform based on Google Drive;
♨ Bill Gates published a recommended summer reading list;
♨ …and much, much more.

how to drive traffic with outdated content

How To Drive Traffic with Your Outdated Content [CHECKLIST]

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Let’s start with this tension:

Updating an older, but relevant and valuable post could bring you more blog traffic, establish more credibility, and build more loyal readership faster than writing a new one – at a fraction of time and resources.

And here’s another one before we dive in:

The more you write, the more liability you create for yourself.

content marketing leverage system

Content Marketing Leverage System: How to Multiply Your Reach

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What is the one core activity your business model won’t survive without?

If you were to stop doing this one thing, your business would come to a halt?

Even if you diligently stay “busy” working on all the other “busy” things on your to-do list?

Chances are you are in an information business of sorts.

how to create free images for blogs

How To Create a Blog Post Image That Gets Noticed And Drives Traffic

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Are your blog posts falling flat because of your dull and generic post images?

Blog images are often an afterthought, yet they can make the difference between a shareable post and an unread masterpiece.

Throwing any ole image on a blog post that you labored on for hours is like riding to the prom in a hoopty.

Your content needs to travel in style across the social web.

weekly marketing news march 8 2014

Weekly Marketing Skinny • March 8, 2014

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In the marketing spotlight this week:

  • Matt Cutts Video: How Google Determines What’s A Paid Link
  • Google: Keep URL Length Shorter Than 2,000 Characters
  • Got A Google Penalty? Should You Kill Your Site and Start Over?
  • You Don’t Have To Disavow Off Topic Links
  • March 2014 Google Webmaster Report
  • Google+ Page or Personal Profile?
  • Google+ +Post Ads: How Google Will Monetize Google+
  • Still wondering how THEY make it on Google+?
  • Newest Facebook Layout Quietly Kills The Beautiful Newspaper Concept
  • Facebook takes steps to block illegal gun sales
  • Facebook is buying a drone maker!
  • From YouTube annotations to your blog
  • Vine will no longer allow sexually explicit content
  • Lawsuits Be Gone: How to Use Getty Images for Free
  • Google Authorship & Publisher – What’s The Difference?
  • Time saving Chrome extension to check for broken links
  • Siri – meet Cortana
  • Google Places: Duplicate Listings Issues
  • Dust off your Yahoo ID
  • Edward Snowden to Speak at SXSW Interactive Via Videoconference
  • Google Adds Restaurant Menus To Search Results
  • HOW TO: “Ok Google” voice search on Chrome [beta]
  • Google Docs Is Rolling out Voice Dictation
  • and more.