Now let’s address some of the myths on how to improve Google search engine ranking and increase blog traffic:
Google search engine ranking myth #1:
If an SEO expert approaches you saying that he can guarantee you will get the top search engine ranking for your chosen keyword, laugh in his face (or at least your computer screen).
I doubt it that any SEO expert owns search engines, has control over them, thus he can’t guarantee any result.
He can however assure you that he will use all his expertise to try to increase your traffic generation through top Google search engine ranking.
Google search engine ranking myth #2:
Pay $100 and some SEO expert will get you 100 links to PR 5-8 pages.
Impossible! It costs an arm and a leg to get links to high-ranking pages, $50/month and up.
Actually, there are only six ways I know of (let me know if I missed something in comments) to get links to high-PR pages:
- Buy them (very expensive – you will pay around $20 per year per link for PR2 links! – on 100 links that is $2,000 per year!)
- Talk them into putting a link on their site for free (!).
- Get them to enroll in your affiliate program.
- Provide them with unique content that they WANT to put on their sites.
- Put them on low PR pages and wait for the PR to rise.
- Have such a fantastic site that people voluntarily put links up and tell others about you.
Google search engine traffic generation myth #3:
You can check the amount of links going to your or any website by using link:website in Google or Yahoo.
Actually this command is broken and does not produce meaningful results.
Let’s test it: I checked on Brad Fallon’s site (the founder of StomperNet) by typing in link:myweddingfavors.com.
As of the time of this writing I got 180 links with Google and 508 with Yahoo. Which one do you think is more accurate? Take your pick.
You see the problem is that search engines don’t want you to know how many links you have going to your site.
Why not? Because the only reason you would need to know how many links you have is if you are doing SEO and search engines are at war with SEO traffic generation.
However, here is a Google hack that reveals the real story: type in to your browser the following search phrase, substituting your domain name details of course (Note: the first one does NOT include the dot com at the end).
IMPORTANT: don't type this command into the search window, but the web address window where you would normally type up the URL address.
Note: since the writing of the post, this command doesn't work any longer. I am in search of a new “true” way to know for sure.
So, what’s the best search engine ranking traffic generation strategy?
Have patience. Optimize your site. Make sure your code is clean. Double-check your meta tags, titles, and site content – it should be consistent with your theme.
Now become a content-generating factory.
Post several times a week, every day would be even better.
Post articles to directories.
Write press releases.
Soon you’ll have hundreds of pages of great content and thousands of links pointing to them.
And – voila! Gradually you will climb Google search engine ranking up and up and up.
Once you have a bunch of good content on your site, start submitting it to website directories, like DMOZ and such.
Make sure you have TONS of GREAT content FIRST though or you will be wasting your effort.
Well, here ya go, kids. My list of Do’s and Don’t’s when it comes down to Google or any other search engine ranking.
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