I was talking to a friend of mine yesterday, a very successful blogger whose blog most of you know, read, and love.
For the purposes of this post though, I'll keep the mystery and won't reveal her name.
She asked me this question:
if I wanted to make say $1200 tomorrow, what should I do?
I told her that I would do two things:
- I would send my list an email offering them a special discount on my services, like I did just a couple of weeks ago – my subscribers got a chance to get their blogs audited at half price of a usual blog audit. See it really pays to be a part of my list – I would love for you to join it now.
- I would review a great product of sorts, do a write-up of it on my blog, and would send an email to my list letting them know what I thought of it.
As you noticed, both my ideas included emailing my list because, as you may or are yet to experience, people who opt in to your list are your most receptive audience.
They already said yes.
Back to the conversation with my friend. When she heard my reply, her reaction startled me for a moment.
“Oh, I don't have a list” she said.
The point of this post is not to tell you that you need a list.
That goes without saying.
Rather I wanted to share with you how to build you list even quicker without spending a dime – with the assets you already have, which are your blog and (hopefully) your Facebook page.
My Highest Converting OptIn Forms
It's not in my sidebar, although it's the most visible one.
#1. My highest converting optin form is on a page that I created especially for this purpose – to let my readers know why they need to subscribe to my list.
It's nothing fancy; just a page that took me half an hour to put together, if that.
You can find it at http://www.GetFreeSEOReport.com.
How do I drive traffic to it?
Mostly by casually mentioning it in my posts, like I did at the beginning of this one. Did you notice it? Not my best mention, but it was pretty smooth.
I also always link to it when I do any kind of guest posting, as well as in my “about author” box on my own blog.
This page converts at 50% exactly!!!
#2. My Welcome tab on my Facebook page.
This one converts at 12.6% – not too shabby!
Do you have one yet?
#3. My recently created “Thank You For Commenting” Page.
I used to ignore my first time commentators (sorry about that, guys!), but finally made myself find the time to add a simple thank you page with an opt-in form and some posts for further reading.
This page converts at 9.1%.
Get creative and get busy.
Forget about having only one optin form in your sidebar; give your readers more opportunities to join your email community.
Just remember: there's a fine line between being subtle or coming off pushy. Stay on the right side of it.
By the way, just stumbled upon a brand new email list building plugin that I am testing out on my blog. So far I found it to be pretty exciting, and I will share my findings with you next week.
Additional List Building Reading
For those of you who would like learn some incredible list building tips, I would recommend to take a look at these posts:
- How My Optin Email Marketing List Got Cut Down in Half in One Day
- How to Build a List: Rich Man, Poor Man List Building
- Best Aweber Autoresponder Review? You bet!
- Email Marketing Tips: How Often to Email Your List?
As always, I'd love for you to comment to show me that you're alive!