No one pours new wine into old wineskins.
If he does, the new wine will burst the skins, the wine will run out and the wineskins will be ruined.
That's what it felt like when Market Samurai was going through its recent changes, caused by… well, not even Market Samurai team really knew what.
Was Market Samurai stretched to the limits and bursting at seams?
Did this once popular SEO tool outlive its shelf life?
Judging by the comments I've been getting lately, it certainly seems that way:
I've been using Market Samurai to grow search engine traffic for Traffic Generation Cafe for over a year now and quite successfully I might add: my SEO traffic doubled in the past 6 months:
So the question is “How reliable MS data really is?
“Is it time to move on to greener pastures?”
I will address all these questions in a minute, but first let's see why this post is relevant to YOU, no matter the niche, the experience, or the background – as long is you want to bring in search engine traffic.
Why Market Samurai to Begin With?
If you've been in the online world for longer than 5 minutes, you most likely fall into one of the following two categories:
- You already own Market Samurai.
- You've heard of it and it's just a matter of time before you break down and download your own copy.
And why do most online business owners end up buying it?
Because they are told that Market Samurai is THE tool to have if they want more SEO traffic.
While I am not arguing with that statement whatsoever, the problem is that most of us are not here to become SEO experts.
All we want to do is to learn enough SEO to become dangerous.
To our competitors that is.
We want to claim our share of free targeted traffic search engines are capable of bringing to our sites; preferably, buyers with credit cards at hand.
The kind of traffic I drive to my review posts, like:
If someone is looking up a product by name, it's most likely because they are about to make a purchasing decision.
All they are looking for a confirmation to validate that decision, as well as someone they feel comfortable buying from.
That's EXACTLY where you want to be.
My Market Samurai Bite-Sized Tutorial
In the Market Samurai video below I'll walk you through the basic functions of the software that you, an online business owner, need to know about to target that coveted search engine traffic.
I am not going to teach you everything there's to know about Market Samurai.
Quite frankly, I don't even know myself ALL there's to know about it.
And I don't need to.
All I need to get out of it is HOW to use it for my business quickly and efficiently.
I run this kind of Market Samurai keyword research for almost every post I write.
Since I am putting all this effort into each and every post anyway, I might as well milk them for all they are worth in terms of traffic.
Ranking your posts for narrow targeted keywords in demand is the best way for you to leverage your content for traffic.
Market Samurai: Before and After
If you already purchased Market Samurai or have been looking into getting it, you might be concerned about all the recent changes the software went through.
Here are my thoughts on it in random order:
1. Market Samurai is not perfect.
2. Sometimes it's sluggish and unpredictable.
3. It now relies on Bing and not Google for a large chunk of its data.
With that said:
4. Market Samurai is still the only software I found that brings me the closest to an “all-in-one” SEO tool.
5. It's a one-time fee product; there are NO monthly charges (a rarity these days).
6. It gets constant updates and Market Samurai team pays the bill.
7. It gets the backlink data from Majestic SEO – excellent SEO service, but at a monthly price. I get it for free with Market Samurai.
Plus, Majestic SEO is a great Yahoo! Site Explorer alternative; I dare to say, the data might actually be more accurate.
8. It still gives me the best bird's eye view of my potential competitors and I don't have to dig through a bunch of (free) tools to get it.
So we all have been happily using Yahoo! Site Explorer for years.
It was great, free, and no one complained about data quality or reliability.
And now Bing owns Yahoo!…
Do you see where I am going with this?
If Yahoo! was good enough to provide solid data relied upon by most professional SEO's, how's Bing any different?
True, most of our target market still uses Google.
However, if you take a look at the difference between Google and Bing results, they are not that far apart.
If you must, you can always double-check with Google on any given keyword.
Personally, I don't care.
I want quick and efficient results and Market Samurai gives me exactly that.
Market Samurai Marketing Takeaway
Market Samurai remains the only all-in-one SEO tool I'd recommend to any online business owner.
With all its pros and cons, it's still the very tool that gets me over 14,000 search engine visitors per month.
Market Samurai Discount
Market Samurai comes with a 7-day free trial.
Even if you decide not to purchase it, the keyword research section will remain active and yes, free.
However, if you know that Market Samurai is the right tool for you, here's how you can get a 35% discount on it:
(but don't purchase it right away)
Wait till Market Samurai emails you a 35% discount code – THAT'S the perfect time to join the Market Samurai community.
Just make sure you use the discount code by the end of your 7-day free trial; it'll become invalid after that.
Have fun storming the search engines!