Internet is overflowing with news.
Including marketing news, of course.
Yet, once you dig deeper for stories that REALLY make a difference to growing our businesses, they are far and few between.
The rest just waste our time.
Below, you’ll find a few headlines that you need to know about and nothing you don’t.
All without wasting your time digging through multiple sites, articles, and blog posts.
Your Marketing Skinny
Twitter-owned Posterous will close on April 30.
Yet another reason we should never-ever host anything of importance on a free third-party platform.
If you do have content on Posterous that you’d like to keep, here are instructions on how to move it.
Facebook is holding a press event next Thursday to showcase a new look for Facebook’s newsfeed.
Google Appears To Be Busted With Its Own Paid Links AGAIN (source)
They are watched like a hawk, and yet they still do such a stupid thing?
Google is now showing real live examples of pure spam pages they are manually removing from search results.
I wouldn’t have cared that much but for this somber warning:
Go ahead, check it out for yourself.
And no, there wasn’t anything “offensive, sexually explicit, or violent” when I looked through the latest removals.
Google has finally decided to publish their search quality rating guidelines publicly to the world.
You can access the 43-page PDF document over here (most recently updated November 2, 2012).
Here’s a great post to bookmark for all your future WP needs:
Have you read my “make money online” rant published a couple of weeks ago?
If you read through the comments as well, you noticed that most commentators thought creating a product would be the way to go.
Here’s another take on it though, from Jane Sheeba of ProbloggingSuccess.com.
Notice that her own products make up only about 5% of her income.
Takeaway: one size doesn’t fit all.
You and I have to find what works for you and I and our readers.
My How to Write Awesome Facebook Status Updates Slideshare deck reached over 68,000 views.
I am planning on writing a more detailed post about what worked and what didn’t, but for now I’ll tell you this: Slideshare appears to be a powerful and underutilized content marketing player.
My new Slideshare deck is all fun, but with a moral: how to STAND OUT.
Take a look:
Think your readers will get a kick out of this presentation?
Embed it on your blog (just copy and paste the code in your post):
My Favorite Post of the Week
How to escape mediocrity with Ryan Hanley’s 33 Methods to Rebound from Content Marketing Burnout.
One more method I’d like to add:
What’s Up with That?
Got a comment on the last week’s marketing skinny:
First of all, thank you, Barry, for your support!
You did say out loud what’s been in my heart for a while: why am I having such a hard time getting the votes for this thing?
It’s not that difficult and with my kind of readership, no other blogger should be able to touch me, yet I am barely staying in the race…
If you have any ideas, let me know in the comments.
Or better yet, VOTE:
To everyone who shared Traffic Generation Café with your readers/fans/followers in the past week – THANK YOU.
And by the way, it’s a great practice to stick to whenever you link out to ANYONE.
Big thumbs up to those who linked out to my this week (that I know of):
- Is Your Twitter Bio Boring? See 100+ of the Funniest Ones! - growwithstacy.com
- The 100 Blogs You Need in Your Life (LWB 100 — 3rd Edition) - leavingworkbehind.com
- How Do I Start Writing A Blog Post - probloggingsuccess.com