In this week’s marketing skinny:
- Cute puppies and kittens say good-bye to Google Reader;
- Pinterest jumps on the “bigger is better” bandwagon;
- Google releases more services it will soon kill;
- will you use Amazon new button on your blog?
- and why Ana is not as charming as she thinks she is.
First, an update from TrafficGenerationCafe.com.
Hot off the press at TrafficGenerationCafe.com
- Be Everywhere: How to Convert Blog Post into PDF in Under 60 Seconds - Learn how to quickly How to Convert Blog Posts into PDFs to maximize traffic, and backlinks. Submit PDFs to sites for maximum content leverage.
- How Google Works: Why Does Crappy Website Rank Higher Than Mine? - How does Google search work when it comes down to which website shows up at the top of search engine ranking results? How can you get your site there?
On another note, I’ve been getting A LOT fewer comments recently – not even half of what I normally get per post.
The only culprit I can think of is the fact that I had to temporarily disable CommentLuv due to the broken link problem I’ve had with it.
That brings me to a sad thought: people comment on my post because of LINKS and NOT the information they read here.
Would love to hear them in the comments (minus the CommentLuv links)!
Pinterest changed their look.
They refer to it as “now you have more ways to discover what you love“.
Facebook lifted restrictions on cover images.
Mari Smith reported that Facebook has quietly changed the rules about what content you can have on your fan page cover image! Everything but the “20% rule” has been nixed.
You may need to clear cache to see the revised guidelines (or copy and paste this link into a new browser where you’re not logged into Facebook):
According to Mari, although both the older and revised versions of Facebook’s page guidelines state that they were last revised Dec. 17, 2012, rules that are no longer being listed include:
- Price or purchase information, such as “40 percent off,” or, “Download it on socialmusic.com.”
- Contact information such as a website address, email, mailing address, or information that should go in your page’s “about” section.
- References to Facebook features or actions, such as like or share, or an arrow pointing from the cover photo to any of these features.
- Calls to action, such as “get it now” or “tell your friends.”
Facebook acquired domain name Instachecker.com.
Your guess is as good as mine as to what they are going to do with it, but it was interesting enough to include in the skinny.
“Send it to Kindle” button.
In short, Amazon wants to create the “save” or “read later” button for content on the internet.
The Send to Kindle Button lets you easily send that content to your Kindle to read later, at your convenience.
Just send once and read everywhere on any of your Kindle devices or free Kindle reading apps for iPhone, iPad and Android phones or tablets. No more hunting around for that website or blog that caught your eye — just open your Kindle and all the content you sent is right there.
The Send to Kindle Button is also great for those who want to collect content from the web to use in work projects, school assignments, or hobbies.
Here are simple instructions on how to use it.
Because the button isn’t about sharing or additional exposure (at this point), it’s not clear how many publishers will rush to implement it. (source)
Just to show you what it looks like, plus to see what kind of effect it has on my traffic (i.e. will I get more referral traffic from readers bookmarking my posts and coming back to check out more?), I included the button at the top of the post.
You can add it to your blog with a simple “Send it to Kindle” plugin as well.
Let me know in comments if this is something you find use for.
Google launched Google Keep.
Every day we all see, hear or think of things we need to remember.
Usually we grab a pad of sticky-notes, scribble a reminder and put it on the desk, the fridge or the relevant page of a magazine.
Unfortunately, if you’re like me you probably often discover that the desk, fridge or magazine wasn’t such a clever place to leave the note after all…it’s rarely where you need it when you need it.
To solve this problem we’ve created Google Keep.
Considering their ever-expanding Google Graveyard (see below), I’ll stick with Evernote.
More Google Reader Rantings
Feedly has gained half a million new users thanks to Google’s stupid decision.
Have a favorite new RSS reader that you’re enjoying after Google’s early entrant in the “Knuckleheaded Moves of 2013″ contest?
Why, vote for it at http://www.replacereader.com/.
If you are still not sure about the options, check out my Slideshare:
Share this valuable content with your readers; embed the presentation on your blog (just copy and paste the code below):
Personally, I am sticking with Feedly.
It does the job, and I don’t have time to research the “perfect” alternative.
Is there such a thing anyway?
Slate has started a graveyard of dead Google products (in the image above).
Buried in these hallowed grounds are some of Google’s ill-fated services.
Some, like Google Reader, lived long, prosperous lives, full of admiration and glory.
Most, like Google Wave and Google Buzz, struggled to carve out a place in this harsh, unforgiving world where technologies continuously clash and innovation reigns king. But whether these services transformed our productivity or only polluted our inboxes, they all touched our world in some way.
You can click on a grave and add a virtual flower to it – and let the healing process begin.
My personal fave: the last one.
Google Reader song
Oh, come on; I know you love it…
Here’s the last good-bye to Google Reader:
Ryan Deiss is launching his latest product Authority ROI on Monday.
So far I tried to keep you up-to-date on his pre-launch freebies – always worth checking out and packed with free valuable advice.
If you missed them, here are the links:
- Authority Hacks – 3 simple tricks that transformed a flat ordinary blog into a 100,000 visitor per month high profit site that Google loves.
- Free Traffic Loophole – this free report reveals 6 steps for an even complete newbie to the market to leverage traffic from big shots in any market.
While those reports don’t reveal too much, they certainly give us a glimpse into what Authority ROI will be all about, and I, for one, am very curious to check it out when it’s finally released on Monday.
So far I did my best to buddy-buddy to Brian Silverman, Ryan’s affiliate manager, to see if I can squeeze out anything beyond the released free reports (like actually get access to the product itself):
- tried to capitalize on the fact that Brian is 1/24th Russian,
- got on the phone with him and turned up the charm;
- even played the “pretty please” card…
I must be loosing it, for I couldn’t get anything beyond “I’d love to, but…” from Brian.
No worries; I’ll be the first one in line to purchase Authority ROI the second it comes out and will let you know what I think: good and bad.
But for now, I strongly suggest you don’t miss out on his free reports:
- they do provide some great tested insights into what might turn your blog from zero to hero;
- you do need to keep up with what’s happening in the online world, and this just might the future blogging trend;
- Ryan is doing the entire launch on Facebook - something I’ve never seen before.
So here are your links again (the reports are free, but the link are affiliate, just in case you decide to dive into Authority ROI when it’s released):
I’ll see you back here on Monday with a full report.
To all of you who generously mentioned Traffic Generation Cafe in your tweets, Facebook shares, and blog links, my whole-hearted THANK YOU.
Here are just some of the mentions:
Weekly Social Media Wrap Up – Articles and Links – March 16, 2013 - LeagueComputers.com
5 Tips To Bring Your Blog To The Next Level - IBlogZone.com
The Savvy Blogger’s Guide to Blog Engage - CareerMomOnline.com
To an even better week to come, Internet!